Get To Know TooKnow.com, the Local Search Engine for Ghanaian Listings

It’s commonplace to head to one of these e-commerce sites to search for an item. Very often, before one makes a purchase online, you’d check various websites so you don’t miss out on any better deals. It comes in handy when you can find all in one place. In a related experiment, I once tried to curate a list of Ghanaian listings site, I lost!

TooKnow.com comes to solve all that. It’s a localised search engine which curates listings from different listings and classified websites in Ghana. It categorises the listings so as to make it easy to sort and find what you are looking for. It makes use of one of Google’s previous (tried and tested) search results page’s interface to categorise the listings.

The clean interface presents the use with an option to search specifically under one of the four common listing categories mainly job, realty, shopping, and autos. Tooknow.com is a product of Encodev Labs, the brain behind MPower Payments, one of the leading payment solutions in Ghana. Encodev Labs is fast becoming one of Ghana’s most trusted software companies in this new age of web and mobile apps.

In Ghanaian parlance, “too know(n)” is simply a know-all. This is probably to suggest that tooknow.com knows where all the listings are based. Is this going to be the new phase of e-commerce in Ghana? Will the new thing be having search engines for online listings just as e-commerce sites flooded the market? Share your thoughts.

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We Hanged Out With The Ladies at Women In Tech Night

Quite recently, a lot of discussion has been going on concerning women empowerment in Tech, especially in Ghana. With the exploits of Tech Needs Girls, and very soon, STEMBees, we are sure young girls in Ghana are off to a great start in the sciences thanks to the great support from the community.

Since January this year, the Women In Tech event has been taking place each month bringing together women, and some men, in tech to deliberate on issues relating to women and their contributions to tech in Ghana.

Yesterday’s event was its first to be held at the AITI-KACE. The discussion centered on e-commerce in Ghana. The night featured 5 reps from the Rocket Internet powerhouse, AIH. Carmudi, Lamudi, EasyTaxi, Kaymu, and Hello Foods represented the e-commerce community in Ghana. Most of the discussions involved their operations in Ghana, and the lessons they have learnt.

For most of these businesses, the almost-nonexistent presence of Ghanaians online made it difficult for them. Other logistical issues like address systems, etc. all came up.

The presence of Google Ghana Manager was felt as she offered some insights into the listings market with respect to her Google Trader experience. The meeting was streamed live, and can be watched on YouTube, any day.


I think a lot more of such events will be helpful to young women who have plans of going into tech in Ghana. We’ll fill you in on subsequent Women In Tech Events to come. To the team behind this initiative, we say Kudos!